The BMW 3 -Series has long been the standard bearer and first rung in the BMW line. Yes, there was the forgettable 318i with it’s hacked off rear and the notable M3 versions, but overall the 3-series is acknowledged for its solid sedans, multi-functional coupes and attractive convertibles. The 3-series is BMW’s sales leader, but that may change now that the 1-series has arrived.
The 3-series has always been more than just an entry-level model for BMW. I have been fortunate to review 3-series models (in all configurations) since the early 1990s. I have always rated them at or near the top of their class for their balance of responsive handling, communicative steering and great controls. The well built interior and crisp exterior tuxedo-like styling have always been the finishing touches – and still are.
With an as-tested price of $47,195 the 335i Coupe can no longer be considered entry-level. The steady escalation in price, refinement and technology are the key drivers that dictated the creation of the 1-series.
I recently tested a 335i Coupe, and this latest version indicates that BMW has renewed its commitment to the core strengths that made previous 3-series vehicles so enjoyable. Yes, the infernal iDrive interface is still with us, but I didn’t let it spoil my drive time with this car.
So let’s talk engineering. The 3.0-liter inline six -cylinder generates 300 horsepower and 300 pound-feet of torque. The power range takes effect at about 1,500 rpm and continues up to 5,000 rpm. The 335i owes its thrust to cylinders fogged by direct fuel injection and optimized with Double VANOS steplessly variable valve timing. BMW has engineered a twin-turbo set up that is seamless in its operation so that you don’t feel significant lag or hesitation.
The six-speed manual is a fluid piece of engineering that provided crisp short shifts and took advantage of the turbo’s powerband. A bonus is the Start Off Assistant (bad name) that automatically engages the brakes for a few seconds when you're stopped on an incline to prevent the car from rolling backwards while you engage first gear. I also liked the light clutch that didn’t fatigue my leg in heavy construction traffic on the Edens. The EPA ratings for the 335i with the six-speed manual are 17 mpg in the city and 26 mpg on the highway. I didn’t come close. This coupe was a ball to dive, and as such I kept my foot in it all the time. I averaged around 18 mpg combined -- you’ll do better after the honeymoon period is over, and the temptation for afterburner runs subside.
The 3-Series -- especially the M3 version -- instantly raises your pulse, your driving involvement and make the commute much more enjoyable. The performance tuned suspension is made up of a double pivot front configuration with a five-link rear suspension. The driving dynamics are first-rate and this car glides through corners with the best of them. The stability, balance and communication this car provided is really at the top of its class. BMW integrates Dynamic Stability Control, including Brake Fade Compensation that automatically increases hydraulic pressure as the brakes get hot, and Dynamic Traction Control to smooth out any drive vices that may occur.
On the highway, there is plenty of passing power and also some wind noise from the exterior mirrors. The optional 18-inch wheels and tires put down a wide footprint without causing a harsh ride or adding a significant amount of noise.
As part of the BMW family the crisp styling with its various folds and seams may turn off some, but I was not bothered by it. I did like the optional 18-inch wheel design.
On the inside I liked the build quality, but I was a little “under-whelmed” by the unexciting and cold design which isn’t much different from the previous look. While the design is a bit “old school,” the materials, fit and finish were excellent. Slipping behind the thick wheel you’ll note how well the front seats sync up to your body with supportive side bolstering. The gauges are easy to read, and the basic controls are easy to reach. However, it ends there with the iDrive system that is annoying, hard to use and requires you to keep your eyes off the road too long to use.
As this is a coupe, don’t expect too much room for rear seat occupants, but head room is decent. The trunk will hold 11 cubic-feet of gear.
For those of us that really enjoy driving a well-engineered sport coupe the 335i provides a very rewarding driving experience. This car has an evil twin personality: Mild mannered business coupe by day, party performance car by night. The out-the-door pricing will be the Cinderella factor for some as this car can get pricy in a hurry dancing into segments with a lot of good choices.
But if the driving shoe fits …
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